Well, we just had our first Art Fair experience at the Alameda Art and Wine Faire.
So, I’m sure you’re asking… “How’d you do?”
We were very pleased with our experience overall. The fair was down a main street in Alameda, CA, which is 5-6 blocks from where we live (the proximity was not a coincidence). There was still more work than we thought. And we were being very realistic in our expectations. We rented a van to take all our setup: tent, tables, bins; inventory of framed work; inventory of the prints; office and transaction supplies etc. The hard work came when we had to carry all that equipment and artwork from our office on the 2nd floor (no elevators) down to the van, go to the location, and then unpack the van and carry all that stuff into the tent location. After the show we did it all again in reverse after standing and working the show all weekend. We were POOPED!
We had a lot of visitors, and almost everyone commented on how much they liked the images (and they weren’t even our relatives). So, our egos got a good healthy boost.
Thank you, to all who signed the guestbook and otherwise joined our newsletters. We really appreciate it. We can’t wait to send out more information and images for you to enjoy.
There was also a really strange and mysterious happening in regards to our location. Apparently, there was something really interesting about the restaurant across the street. There were so many people that walked by staring at that building instead of all the booths and art, that we couldn’t help but to laugh. It became a “thing”. The only thing that would make sense is that it was a fairly new restaurant at that location, but the novelty didn’t seem to match the amount of attention it received. Weird. Here’s what it looked like directly across from our booth. Maybe it’ll make sense to you.
During the days, I tried to get some extra work done, as well as letting the passers-by see how I do the work I do and get a taste for it. I think it went really well, and I garnered a lot of interest, and many of our business cards left with them, both mine and Alyx’s. Here’s a picture of me doing my stippling on the street.
All in all, we were pleased with how we handled the whole process. Our financial results were less that we had hoped for, but we got a lot of exposure, positive reinforcement, and experience. We signed up some good people to our newsletter, gave out lots of business cards and promotional postcards, and made some sales.
Our goal is to expand to sign up for at least 3 street fairs next year.
In the mean time, don’t forget that you can see our images and purchase prints EVEN NOW on our website (www.masartwork.com). We can’t wait to see you all at the next event. Stay tuned to see what it will be.